Innovation
Your technology and innovation department
For a flagship marina or a group, we steer technology with you: the roadmap, the tools and the data.
Innovation counts when it moves one of four things:
- Revenue
- Costs
- Staff Time
- Guest Satisfaction
Partnering with marina groups shows that the industry is now embracing a new paradigm. We're not just a software provider anymore; we're like a technology and innovation department that facilitates change with sustainable results for some of the world's leading marinas.
Henry Hooper CEO and co-founder Technology and Innovation Office
A senior team that steers technology with you
An in-house technology team used to be something only the largest marina groups could build. We give any ambitious marina that same leadership, on a fractional basis.
Who steers it
- The marina's investors Tell us their goals.
- The marina's management Shows us the day-to-day operation.
- Metarina's board of marina managers Gives us best practice from marinas worldwide. Meet our advisory board
Metarina What we learn from one marina improves the platform for every marina.
Our board brings together operators and industry experts from Europe, the Gulf, Southeast Asia and Australia, with decades of experience between them.
What it does with you
- Plans the roadmap with you
- We plan your technology roadmap together, so each step serves the marina's goals.
- Chooses new tools with you
- We curate proven tech stacks and provide decision templates, and decide on vendors and integrations with you.
- Brings in what works elsewhere
- We track what works at marinas and in hospitality worldwide, and bring the most relevant practices to you. What we build with one partner marina benefits the others.
- Supports the running of the marina
- Next to the fractional technology office, fractional marina management gives you experienced managers for the operation itself.
- One standard every acquisition plugs into For a group that is buying: each new marina joins the same system and the same way of working from day one.
- Raise the standard across sites For an established group: every site works to the same standard, and what works at one marina is brought to the others.
Every client also works with our onboarding and customer success team. See the team every client gets
Intelligence
Data first, then dashboards, then AI
Metarina captures every booking, invoice and meter reading in one clean, complete record. Because that data is reliable, each level, from the marina manager to the owner, gets a view it can trust. And because it is clean, AI can act on it instead of guessing.
Step 1 · Data
Everything in one System of Record
Intelligence needs a foundation that captures every transaction, every interaction and every reading across your operations.
Metarina keeps them in one place. When every system is connected and every data point is captured, patterns become visible that were hard to see before.
That clean, complete data is what makes the dashboards and the AI trustworthy.
- Every interaction captured in one system of record
- Connected hardware and software adding data all the time
- An intelligence layer built on a complete view of the operation
The foundation comes first. The intelligence follows.
Step 2 · Dashboards
A view for each level
Because everything runs on one set of data, each level gets the view it needs.
The manager sees the day. Arrivals and departures, free berths, and the requests waiting for an answer.
The Metarina dashboard for today: free and occupied berths, the day's arrivals, and requests waiting for an answer
The owner sees the asset. Occupancy month by month across the season, and what each berth brings in.
The analytics dashboard with the season's revenue, revenue per berth and occupancy month by month
The investor sees the portfolio. Every marina side by side, measured the same way.
A portfolio view with three marinas side by side, each with its occupancy and revenue per berth
Need another view? We build custom dashboards and reports around your questions, for one marina or a whole portfolio.
Step 3 · AI
AI that works with your marina's own data
AI is only as good as the data beneath it. Because Metarina holds the whole operation in one record, AI can take real work off your team. Each capability does one job for the marina.
Ask your data in plain words. Your team asks a question, such as which invoices are overdue, and the assistant answers from the marina's own records.
Marina Intelligence
AI-powered marina assistant
Overdue Invoices
| Aurelia (B-14) | €2,400 |
| Kalliope (C-07) | €1,800 |
| Meridian (A-22) | €1,500 |
| Windsong (D-03) | €1,340 |
| Poseidon's Pride (B-19) | €1,200 |
Total overdue €8,240
Send payment reminders to all 5?
Read documents for you. Insurance certificates and similar documents are read for you, and their details are filed against the right boat and customer.
An insurance certificate read for you, with its details filed on the boat and the customer
Connect your own AI agent. If your marina works with its own AI agent, it connects to Metarina and works with the same records as your team.
The marina's own AI agent and its team, both working with the same Metarina records
Import data the smart way. Spreadsheets and exports from other systems are recognised and matched to the right fields, so moving data in takes less manual work.
The columns of a spreadsheet export, each matched to the right field in Metarina
Recommendations and gentle nudges. Suggestions based on the patterns in your data help your team make better calls and build more responsible habits.
Two suggestions drawn from the marina's data, each with a next step for the team
What we measure
We judge innovation by four outcomes
We measure these four with our partner marinas, so what we bring to your marina has been tested there first.
-
Revenue
What each berth, service and stay brings in.
-
Costs
What it takes to run the marina, line by line.
-
Staff Time
The hours your team spends on each task.
-
Guest Satisfaction
How boaters experience their stay, from booking to departure.
Also measured Sustainability follows the same rule
The energy, water and waste each berth uses.
In Our Partners' Words
We needed more than just software. We needed a strategic partner who could serve as the centrepiece connecting all our innovations. While other providers continue promoting rigid systems, Metarina's dynamic team enables us to lead in technology innovation rather than constantly playing catch-up. They're helping us stay ahead of the tech curve, not just respond to it, but use it to drive growth and efficiency.
Meet the founder
Talk to Henry about where Metarina can take your marina or your group: what you plan to do, and how we support it at every level.